ENGIE is the new sponsor of Brazilian tennis
ENGIE Brasil Energia has signed a sponsorship agreement with the Brazilian Tennis Confederation. The initiative includes all juvenile and professional events promoted by the entity during the course of 2023. This begins with the Davis Cup tournament between Brazil and China scheduled for February 3 and 4 in Florianópolis (SC), the city where the Company’s registered offices are located.
“Tennis is an excellent platform for commercial relationship and positioning. We see the opportunity of expanding the recognition of our brand and for participating in the journey for developing the sport and the Brazilian players themselves”, declares Gabriel Mann, Energy Commercialization Officer at ENGIE Brasil Energia.
Thanks to the partnership, the expectation is to be able to attract three more international tournaments to Brazil before the end of 2023. For Rafael Westrupp, CBT’s president, the partnership has been finalized at an important juncture for Brazilian tennis. “ENGIE is a great brand, which together with other CBT sponsors, will drive the Confederation’s capacity for realizing tournaments and investments. We are at full steam ahead in the dissemination of the Pan-Cycle 2023 and the Olympics-2024, and ENGIE joins us at an even more auspicious moment in our strategic plan”, he points out.
In addition to the visibility which the tournaments bring, the sponsorship is part of a strategy which is coherent with ENGIE Brasil Energia’s practices in the area of gender equality and includes support for four players from the Brazilian women’s team: Beatriz Haddad Maia, Carolina Meligeni Alves, Ingrid Martins and Laura Pigossi.
“We want them to climb to even more ambitious positions in the world ranking since it is our belief that to leverage opportunities for women and assure equality of gender is fundamental for the development of society”, adds Luciana Nabarrete, Chief People, Processes and Sustainability Officer of ENGIE Brasil Energia.
The Company’s social activity is also part and parcel of the strategy. ENGIE Brasil Energia supports sporting practices in the social hubs of the Tennis Foundation, and through the medium of the ENGIE Foundation, there is an important partnership with the Guga Kuerten Institute for running projects which promote access to education, sport, and culture with a focus on children and adolescents.
ENGIE also sponsors tennis in other countries where it operates and, in Brazil, for the third consecutive year, it is one of the sponsors of the Rio Open, an ATP500 tournament and one of the 22 most important on the calendar of the Association of Professional Tennis Players. The partnership includes the neutralization of CO2 emissions caused by the event and the displacement of the public. For the 2023 edition, which will take place from February 18 to 26 in Rio de Janeiro, the current numbers 1 and 4 in the world, Carlos Alcaraz and Casper Ruud, have already been confirmed.
ABOUT ENGIE
ENGIE is a global reference in low-carbon energy and services. With its 97,000 employees, its customers, partners and stakeholders, the Group is committed to accelerate the transition towards a carbon-neutral world, through reduced energy consumption and more environmentally-friendly solutions. Inspired by its purpose (“raison d’être”), ENGIE reconciles economic performance with a positive impact on people and the planet, building on its key businesses (gas, renewable energy, services) to offer competitive solutions to its customers. Turnover in 2022: 82.6 billion Euros.
In Brazil, ENGIE, leader in 100% renewable power generation in the country, operates in generation, commercialization and transmission of electric power, gas transport and energy solutions. The Company
has in the country an installed capacity of 12,5 GW, originated from renewable sources and with low GHG emissions, such as hydro, solar and biomass power plants, and windfarms.
With the acquisition of Transportadora Associada de Gás – TAG, ENGIE now also owns the largest natural gas transportation network in the country, at 4,500 km and transecting 10 states and 191 cities.
The Group has a complete portfolio of integrated solutions focused on reducing costs and improving the infrastructure for companies and cities, such as energy efficiency, public lighting, energy monitoring and management.
With 2,800 employees, ENGIE’s turnover in Brazil in 2023 was of R$ 11.7 billion. ENGIE trades on the B3 through its energy generation and trading company, ENGIE Brasil Energia, under the ticker EGIE3. In addition to being a B3 Novo Mercado component, the Company is one of the very few companies that have been listed in the Business Sustainability Index since its creation in 2005. In 2021, ENGIE Brasil Energia was included in the Carbon-Efficient Index (ICO2), made up of IBrX 100 companies that are most transparent in terms of GHG emissions reporting and how they are preparing for a low-carbon economy.
The company also received in May 2024 the certification Great Place to Work, a recognition which validates the continuous commitment of the company to create a positive and inclusive work environment for all.
The Group is listed on the Paris and Brussels stock exchanges (ENGI) and is represented in the main financial indices (CAC 40, Euronext 100, FTSE Euro 100, MSCI Europe) and non-financial indices (DJSI World, Euronext Vigeo Eiris – Europe 120/France 20, MSCI EMU ESG screened, MSCI EUROPE ESG Universal Select, Stoxx Europe 600 ESG-X).